Partner Brands

In Lionshead and Vail Village, you’ll find many stores from the top brands you know and love, including Burton, Helly Hansen, Oakley, Patagonia, Salomon, and The North Face.

2 Snowboarders wearing Burton gear and boards on mountain

Burton

From getting the most out of every journey, to chasing snow around the globe, Burton has been innovating the way people enjoy the outdoors since 1977. 

We’ve been Built on Boards since day one, and offer a special service to give riders the opportunity to try the latest and greatest in Burton hardgoods innovation. You can take the cost of the demo and subtract it from the retail price when you buy the product. It’s all to help you get your hands on the latest gear with the best fit for you in the easiest way possible.

 
Skier holding skis wearing Helly Hansen gear

Helly Hansen

As the #1 apparel brand for Ski Professionals, you will find the most innovative apparel to keep you warm and dry and protected in the great outdoors.

Lionshead | 675 Lionshead Place | (970) 306-0118

 
Skier skiing down Vail Mountain

Oakley

Oakley has a reputation for best in class eye-wear technology, including both goggles and sunglasses. The newest tech is the Prizm lens, which provides unprecedented control of light transmission resulting in colors precisely tuned to maximize contrast and enhance visibility. 

Vail Village | 1 Willow Bridge Road | (970) 331-0839

 
Skier wearing Patagonia gear skiing down mountain

Patagonia

Patagonia grew out of a small company that made tools for climbers. Alpinism remains at the heart of a worldwide business that still makes clothes for climbing – as well as for skiing, snowboarding, surfing, fly fishing, paddling and trail running.

 
Skier skiing down mountain wearing Salomon gear and Salomon skis

Salomon

Born in the French Alps in 1947, Salomon is committed to pushing the boundaries of mountain sports through the creation of innovative equipment that allows people to play, progress and challenge themselves in their chosen outdoor sports. The company produces and sells premium footwear, winter sports and mountaineering equipment, hiking equipment, and apparel specifically designed for all of those disciplines. Products are developed in the company’s Annecy Design Center, where engineers, designers and athletes collaborate to create innovative solutions that continually improve the outdoor experiences of those who see nature as a vast playground.

Lionshead | 610 W Lionshead Circle | (970) 476-1397

 
Woman wearing The North Face gear in the snow

The North Face

The North Face® fundamental mission remains unchanged since 1966: Provide the best gear for our athletes and the modern day explorer, support the preservation of the outdoors, and inspire a global movement of exploration.